How is Technology Reviving Apparel Brands?

How is Technology Reviving Apparel Brands?

Retail technology is fuelling brand growth and enhancing the appetite for success. The latest innovative solutions are enabling brands to optimize retail operations, improve customer experiences and streamline time-consuming processes. Implementing effective retail technology can enable more streamlined operations, enhance customer experiences and provide staff with a wider range of opportunities to drive sales.

From the rise of artificial intelligence (AI) and machine learning (ML) to advancements in RFID and cloud, modern innovations are essential for retailers to thrive in today’s landscape. For apparel retail, where the customer experience is more important than ever, retail technology plays a significant role, transforming the way retailers operate and interact with customers.

There are plenty of technology solutions available today, and it may seem difficult to know where to begin. In this blog, we explore some of the most powerful innovations that are reviving apparel brands in today’s evolving retail landscape…

 

Personalized shopping experiences

Failing to adapt to the new digital age puts retailers at risk of missing opportunities to engage effectively with their target consumers. Customers seek seamless and tailored experiences when looking for their next purchase. This can be a particular challenge when it comes to shopping for clothing items – the friction that comes with locating items, trying them on and deciding between colors and sizes can decrease customer satisfaction. Personalized and convenient shopping experiences can engage consumers and increase the likelihood of sales. According to Statista, 64% of consumers reported that they preferred to shop from brands that catered the shopping experience to their wants and needs.

Investing in a Secure Customer Relationship Management (CRM) platform offers retailers a consistent view of each shopper’s purchasing history, preferences and habits in real-time. As a result, staff can deliver more personalized shopping experiences, offering tailored product recommendations and exclusive loyalty discounts. The secure CRM technology also provides retailers with clear visibility over all orders being placed. Orders can be easily managed and modified in the cloud HQ, enabling retailers to adapt quickly to customer needs. Orders placed online or in-store can also only be fulfilled based on stock availability, avoiding stock-outs and unhappy customers. Ultimately, this leaves customers feeling valued and strengthens loyalty. 

Similarly, many apparel brands are benefitting from virtual try-on technology. This tech facilitates immersive shopping experiences, allowing consumers to virtually try on items before making a final decision. Utilizing augmented reality (AR), virtual images are placed over the shoppers’ real-world view to create a realistic impression of what the item looks like when worn. In-store, this decreases the time it takes to try on physical items and minimizes future product returns as customers are more secure in their purchasing decisions. Meanwhile, when shopping online, AR helps consumers replicate the in-store experience from the comfort of their own home. Seemingly small innovations such as virtual try-on technology – which can seamlessly elevate the visual element of any purchase – make a big difference in the apparel customer experience.

 

AI and data-driven operations

AI can play a crucial role in helping retailers significantly enhance operational efficiency. In fact, 80% of retail executives expect that their brands will use intelligent automation technologies throughout 2025, and 40% already use some form of it. AI-driven tools can assist retailers in many aspects, such as pricing strategies, consumer behaviour and forecasting. By integrating AI, retailers can analyze vast amounts of real-time data faster and more accurately. This helps them make more effective and timely decisions across their entire operation.

Data and analytics are important for retailers, empowering them to predict consumer behaviors and preferences, and make educated decisions based on reliable data. Using insights offered by AI algorithms based on the analysis of historical data can deliver retailers with significantly enhanced results, that generate return on investment (ROI) quickly. 

Teamwork Commerce’s Reporting and Analytics provides retailers with clear visibility of retail performance and KPIs in real-time. Brands can see live store performance and gain access to relevant information at their fingertips. This also comes in useful when accessing data for reporting and assessing operational performance.

 

Enhancing omnichannel capabilities

By 2027, 23% of all retail purchases are expected to take place online. However, most Gen-Z shoppers still prefer physical stores for essential apparel and accessories. Consumers today need the option to shop how they like, whether that’s in-store, online, or a balance of both. Customers must be able to receive the same consistent experiences across all sales channels. When brands can successfully deliver seamless top-tier experiences, this benefits them in the long-term, encouraging repeat purchases, creating a loyal customer base and improving a brand’s overall perception.

Shoppers interact with brands in a range of ways, and when retailers can provide a consistent experience through different channels, customers appreciate enhanced convenience and seamless transitions between each retail touchpoint. Buy Online, Pick-Up In-Store (BOPIS) capabilities allow retailers to blend online and in-store experiences seamlessly. By October 2024, The integration of multiple channels provides retailers with a variety of data-driven insights, ultimately resulting in better decision making going forward and a deeper understanding of consumer behavior and habits. 

The takeaway 

It’s important for brands to adapt and align with the evolving retail landscape. Deploying the correct retail technology can uplift and empower retailers to stand aside from competitors, achieve operational efficiency and drive sales. AI-driven data, omnichannel selling, and delivering personalized shopping experiences all combine to create the ultimate success package for apparel brands, stopping them from falling behind the curve.

To explore these options further and see how Teamwork Commerce can help your apparel brand excel, get in touch today.

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Warehouse to Checkout: Optimizing Retail Inventory with Integrated Technology

Warehouse to Checkout: Optimizing Retail Inventory with Integrated Technology

Today, inventory optimization is no longer just about keeping shelves stocked – it’s also about syncing supply and demand across every touchpoint. Traditional inventory systems often operate in silos, resulting in gaps and reduced efficiency. As consumer expectations rise and fulfillment channels increase, brands need to upgrade to smarter technologies to gain end-to-end visibility, reduce waste, and boost profitability.

In this blog we explore at how integrated inventory management solutions can seamlessly facilitate smarter, faster, and leaner operations to help retailers succeed.

 

Fragmentation in Inventory Management: Why Retailers Need to Address It?

Using traditional retail solutions that do not communicate in real-time can create friction and lead to operational inefficiencies, negatively impacting retail performance.  As a result, retailers can face delayed stock updates, inaccurate demand forecasting, inventory pileups in one location and shortages in another. This can result in poor customer experiences and lost sales opportunities for retailers due to out-of-stocks or bloat for items not in demand. The IHL Group estimates that retailers miss out on almost $1 trillion in sales annually due to out-of-stock items. This underscores the need for retailers to immediately act to streamline their inventory management.

Brands need to ensure their inventory management is optimized and integrated. Not only does this help them improve their operations in the present, but it also allows them to tailor future strategies based on real-time data.

 

Optimizing Inventory with Integrated Technology

When it comes to inventory optimization, the key is data – and more importantly, accurate, connected, and real-time data. From data related to production, procurement, inventory, and distribution to information related to sales, stock levels, customer preferences, all this data needs to be weaved together in real-time for retailers to gain enhanced supply chain visibility.

However, integration is just the first step. The real value lies in leveraging that unified data for better analysis, forecasting, and more informed decision making. By leveraging innovative technologies such as RFID and AI, retailers can generate valuable insights. For example, RFID tags and software can provide retailers with real-time accurate inventory data, while AI can be used effectively to analyze this data and generate actionable insights. Brands can refine restocking schedules based on actual sales velocity, not just historical averages. This shift from reactive to predictive inventory management can enable retailers to minimize excess stock and avoid missed opportunities by stocking the right items.

At the same time, retailers can optimize operations and save costs. How does this look like in action? If a store is busy and items are selling fast, advanced inventory management solutions can flag notifications – retailers can quickly act and allocate more inventory for that store to prevent stockout while also boosting sales. This is not possible if technologies deployed across different retail areas are not connected and do not communicate in real-time.

The Teamwork Commerce   weaves together different parts of the retail inventory ecosystem – from warehouse to store, enabling brands to operate seamlessly with unmatched inventory visibility.

 

Best Practices for Retail Integration

Retailers that are looking to begin their integration process should start with the evaluation of their existing technologies. Some of the key points to consider include:

  • Do their solutions facilitate real-time communication?
  • Do they have centralized access to inventory data across channels?
  • How agile are their technologies in responding to market changes or disruptions?

Once evaluated, retailers must then identify gaps, look for suitable solutions and plan a phased roll out supported by strong change management and staff training to ensure a smooth transition to an integrated ecosystem. To achieve this, retailers require an experienced technology partner with a successful track record of enabling similar integrations within the industry. By partnering with a reliable technology vendor, retailers can ensure they continue to align and upgrade their technologies as needs and advancements evolve.

Technology experts at Teamwork Commerce have decades of demonstrated experience of helping global retailers digitally transform, integrate, and enhance their operations to improve efficiency and deliver top-tier customer experiences.

 

Looking Ahead

With evolving changes in the retail industry, the need for synchronized, data-driven inventory systems will only grow more urgent. By integrating technologies across warehouse, store, and checkout, retailers can unlock greater agility, precision, and customer satisfaction. Retailers who treat inventory not as a back-end function—but as a strategic, tech-enabled driver of growth will likely thrive in the long run.

Looking to integrate your inventory management with your wider retail ecosystem? Get in touch!

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How Can AI Take the Burden Off Retail Staff?

How Can AI Take the Burden Off Retail Staff?

Behind every seamless retail transaction is a team of staff working hard to make it happen. As customer expectations grow and staff shortages continue to be a persistent problem, retailers must find a sustainable solution that allows brands to meet consumer demands despite labor shortages.

From managing inventory to assisting customers and keeping shelves stocked, there are plenty of manual tasks that consume a significant portion of staff time. However, if these repetitive tasks can be automated, streamlined, and optimized, the burden on staff can ease, instead allowing them to focus on providing valuable shopping experiences. Artificial intelligence (AI) can deliver the antidote, not to replace human staff, but to empower them. Enabling employees to work smarter, AI can significantly reduce the burden on in-store associates, and help staff cater to evolving customer demands seamlessly.

In this blog, we’ll dive into 3 ways AI can take the burden off retail associates…

1. Removing the stress of repetitive tasks: AI-powered automation

One of the major elements contributing to the increased burden on staff is the daily repetitive, time-consuming tasks that can significantly disrupt the flow of in-store operations. This ranges from manually checking stock levels, forecasting upcoming inventory needs, and creating discounts and promotions on items selling slow.

How does AI solve this problem? By leveraging AI-powered inventory solutions, retailers can enable automated inventory tracking in real-time. This allows them to keep track of stock counts in real-time, predict inventory requirements, and even create discounts on low-selling items. This can significantly free up the burden on staff of manual inventory-related tasks, allowing them to focus on more valuable jobs with ease. Meanwhile, AI-enabled systems can also trigger reorders or transfers from warehouse to store automatically based on dynamic stock thresholds, reducing staff oversight.

2. Letting AI take over routine query handling

Day-to-day generic customer queries often consume staff time, adding to their workload. AI-powered chatbots can help staff manage customer queries. Both online and in physical stores via kiosks or mobile apps, AI-powered chatbots can answer general customer queries.

Teamwork Commerce is working with Google Cloud to integrate generative AI into its mobile point of sale (POS). The mobile POS will include a generative AI assistant specifically trained to help with inventory questions, allowing staff to quickly check backroom stock or other locations for specific customer requests, reducing burden.

Additionally, AI-enabled smart dressing rooms can make meaningful suggestions for customers related to alternative sizes, styles, or complementary products based on what the shopper tries on. Managing day-to-day queries and manual operations, AI allows human staff to focus on meaningful interactions such as building relationships, resolving complex issues, and creating memorable shopping experiences.

3. Simplifying personalization

AI tools can make it easy for staff to personalize shopping experiences for customers, reducing the need to spend hours manually trying to understand what is suitable for whom. AI tools can analyze customer behavior, preferences, and purchase history to instantly generate personalized product suggestions without manual input from staff. This allows associates to easily tailor customer shopping experiences without adding any extra burden.

In fact, AI tools can also serve as virtual personal shoppers, helping customers choose the right product based on inputs like style, size, and previous purchases. This minimises the need for human intervention, allowing associates to focus more on valuable tasks.

Begin to act now

There’s no denying that human connection plays a critical role in retail success. However, that connection thrives when staff aren’t bogged down by manual and time-consuming processes. By enabling retailers to automate time consuming tasks, support floor associates, and optimize planning and strategies, AI eases the burden on human workforce and offers employees the breathing room they need to focus on customer satisfaction. Instead of using AI to replace human workforce, brands who leverage AI to empower their staff will likely thrive in the near future.

Looking to navigate how tech can empower your staff? Get in touch.

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Vento Motorcycles U.S.A adopts Teamwork Commerce’s Omnichannel Retail Solution to Accelerate Expansion in Mexico

Vento Motorcycles U.S.A adopts Teamwork Commerce’s Omnichannel Retail Solution to Accelerate Expansion in Mexico

Original Link Here: https://www.prnewswire.com/news-releases/vento-motorcycles-usa-adopts-teamwork-commerces-omnichannel-retail-technology-to-accelerate-expansion-in-mexico/

MEXICO CITY, May 15, 2025 Vento Motorcycles U.S.A., a renowned U.S.-based manufacturer of motorcycles, scooters, ATVs, and off-road vehicles, has taken a significant step forward in its growth and modernization strategy by selecting Teamwork Commerce as its new Point of Sale (POS) and omnichannel retail technology solution for all locations in Mexico.

With a strong presence in key cities such as Mexico City, Guadalajara, Monterrey, and other regions across the country, Vento has begun the implementation process of Teamwork Commerce’s omnichannel solution, aiming to boost its expansion in Mexico starting in June of this year.

Teamwork’s omnichannel solution will support all of Vento’s daily operations with integrated functionalities such as a modern Point of Sale system, seamless ERP integration, payment processing, serial number tracking, and electronic invoicing, all within a unified, cloud-native platform.

“For us, technological innovation is a key element in the experience we deliver to our customers and dealers. At Vento, we are constantly seeking to streamline our processes and adapt to an increasingly dynamic market. We chose Teamwork Commerce because it’s a scalable, omnichannel solution that perfectly aligns with our growth vision in the Mexican market. This partnership marks a strong step toward a more efficient, connected, and future-ready operation,” mentioned the President of Vento Motorcycles U.S.A in Mexico.

Thanks to this partnership, Vento will benefit from centralized operations, faster sales transactions, and complete nationwide inventory control. These enhancements will significantly improve the customer experience, both in-store and across future digital initiatives.

Ricardo Castañón, Director of Teamwork Commerce Mexico, added:
“Vento is a brand with a strong footprint in the Mexican market and a clear focus on innovation. This implementation is a strategic opportunity to elevate their retail operations through a robust, fully integrated omnichannel solution. At Teamwork Commerce, we bring deep retail expertise to ensure a smooth transition, leveraging advanced tools that are essential for efficient operations in the powersports industry.”

-ENDS-

About Teamwork Commerce:

Teamwork Commerce is a flexible tech stack for retailers that includes POS, OMS, Clienteling, Inventory Control, and Reporting – a cloud-based system that is constantly evolving to provide cutting-edge technology to meet the needs of the ever-changing retail landscape. With Teamwork’s omnichannel solution, retailers gain a deeper understanding of their customers to provide personalised experiences through invisible technology. Trusted by top retailers globally including, Asics, Petco, Prada Mx, Weber and InnovaSport. Learn more at https://www.teamworkcommerce.com/

About Vento:

Vento Motorcycles USA is a motorcycle brand with American engineering and a strong presence in the Mexican market, dedicated to providing accessible, reliable mobility solutions with cutting-edge design. With an extensive network of dealerships and distributors throughout Mexico, Vento has established itself as one of the leading brands in its segment, offering motorcycles, scooters, and all-terrain vehicles tailored to the needs of today’s consumer. Learn more at https://www.vento.com/

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Teamwork Commerce’s Clint Ridenour to Speak at Future Stores 2025

Teamwork Commerce’s Clint Ridenour to Speak at Future Stores 2025

https://www.prnewswire.com/news-releases/teamwork-commerces-clint-ridenour-to-speak-at-future-stores-2025-302453989.html?tc=eml_cleartime

Tampa, Florida – 13, May 2025: Teamwork Commerce, a global retail management and leading omnichannel solution, has today announced that Clint Ridenour, Technical Services Director and Client Success Manager, will be speaking at Future Stores 2025, featured on the event’s day one panel, Making the Store Your Best Customer Engagement Tool. The session takes place on June 4, 11:20am – 11:50am at the event. With a deep history of driving retail customer success through technology, Clint will discuss the importance of showcasing brands through store design, boosting customer engagement and creating meaningful interactions. 

Future Stores 2025 focuses on bridging digital and in-store experiences. The event will feature case studies, panels, and tech demonstrations, exploring experiential retail, omnichannel strategy, and cutting-edge store design. The event brings together senior retail executives to explore the evolving role of physical stores, with a range of high-profile speakers from some of the world’s biggest retailers and technology companies.  

Physical retail isn’t just about transactions. It is about experiences. Featured on the panel alongside fellow retail thought leaders, Clint will explore how successful retailers use their stores to immerse customers in the brand and create a seamless journey through omnichannel integrations. He will highlight the importance of fostering a sense of community within stores to understand what consumers want, and the role in which Teamwork Commerce plays in the transformation for meaningful customer interactions. 

Clint Ridenour, Technical Services Director and Client Success Manager, Teamwork Commerce said: “My true passion lies in bridging the gap between retail operations and cutting-edge technology solutions that not only meet but exceed client expectations. I focus on helping retailers turn complex challenges into actionable strategies that drive measurable results. I’m looking forward to sharing my knowledge and insights during the Future Stores panel to empower and uplift retailers in their operational physical store strategies.”

The Teamwork Commerce solution is a powerful, unified technology stack designed to empower retailers worldwide and meet the needs of the ever-changing retail landscape. Teamwork Commerce will be located at booth 7 featuring its RFID-Powered Self-Checkout and Enterprise Point-of-Sale (POS) and Order Management System (OMS). Teamwork Commerce’s RFID-Powered Self-Checkout solution allows customers to complete their checkout transactions within seconds, automatically scanning items with unparalleled accuracy. This enables retailers to delivery top-tier customer experiences and enhance consumer satisfaction. 

-ENDS-

About Teamwork Commerce 

Teamwork Commerce is a flexible tech stack for retailers that includes POS, OMS, Clienteling, Inventory Control and Reporting – a cloud-based system that is constantly evolving to provide cutting-edge technology to meet the needs of the ever-changing retail landscape. With Teamwork’s omnichannel solution, retailers gain a deeper understanding of their customers to provide personalised experiences through invisible technology. Trusted by top retailers globally including Moose Knuckles, Colorado Rockies, Asics, Milwaukee Bucks, Catbird and Paul Stuart. Learn more at https://www.teamworkcommerce.com/

 

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Bluebird and Teamwork Commerce Unveil Game-Changing RFID Solution

Bluebird and Teamwork Commerce Unveil Game-Changing RFID Solution

https://www.prnewswire.com/news-releases/bluebird-and-teamwork-commerce-unveil-game-changing-rfid-solution-302445157.html?tc=eml_cleartime

TAMPA, FL – May 1, 2025 – Bluebird Inc., a global leader in enterprise mobile solutions, has partnered with Teamwork Commerce, a leading provider of retail management software, to launch a next-generation RFID integration that transforms how retailers manage inventory.

The integration pairs Bluebird’s high-performance RFR901 RFID scanner with Teamwork Commerce’s PRO for iPhone, allowing retailers to complete fast and accurate inventory counts directly from their Apple devices. With productivity in mind, the RFR901 device is an ergonomic scanner shaped to be easy to hold and comfortable even with repeated use. Capable of scanning over 1,300 tags per second at distances of up to 10 meters, the solution ensures data is instantly synchronized across all POS PRO devices.

By enabling real-time visibility into inventory, retailers can track products with precision and efficiency. The integration also supports critical supply chain workflows, including purchase receipts, and transfer orders. Retailers benefit from streamlined operations across both Teamwork-managed and third-party warehouse systems.

Aleksander Martyshko, Sr. Software Mobile Architect at Teamwork Commerce, commented: “In today’s dynamic retail environment, inventory accuracy is the cornerstone of success. Our partnership with Bluebird will empower retailers with cutting-edge tools to maintain real-time stock visibility, ultimately skyrocketing customer satisfaction and driving unprecedented sales growth.”

Echoing this sentiment, Jinoh Kim, CEO of Bluebird Inc.”As the retail industry continues to evolve, innovation and precision are key to staying ahead. At Bluebird, we are proud to partner with Teamwork Commerce, a true leader in retail technology, to bring our advanced RFID solutions to the market. Together, we are empowering retailers with the tools they need to achieve unmatched inventory accuracy and operational excellence.”

Designed for vertically integrated and mono-brand retailers, this solution simplifies internal transfers and warehouse operations, allowing brands to focus on innovation, customer experience, and scaling their business. The partnership marks a new milestone in retail efficiency, delivering a smarter, faster, and more accurate approach to inventory management.

ENDS

About Teamwork Commerce

Teamwork Commerce is a flexible tech stack for retailers that includes POS, OMS, Clienteling, Inventory Control, and Reporting – a cloud-based system that is constantly evolving to provide cutting-edge technology to meet the needs of the ever-changing retail landscape. With Teamwork’s omnichannel solution, retailers gain a deeper understanding of their customers to provide personalised experiences through invisible technology. Trusted by top retailers globally including, Moose Knuckles, Colorado Rockies, Asics, Milwaukee Bucks, Catbird, and Paul Stuart. Learn more at  https://www.teamworkcommerce.com/

About Bluebird Inc

Bluebird is a global leader in enterprise mobility and rugged device solutions, known for delivering innovative, high-performance technology trusted by industries such as retail, logistics, and healthcare in over 120 countries. Its extensive portfolio includes handheld devices, tablets, mobile payment terminals, and RFID solutions—engineered for reliability and versatility across diverse business environments.

As a total enterprise IoT solution provider, Bluebird offers more than just hardware—delivering expert consulting and tailored infrastructure solutions to support the evolving needs of modern enterprises. With a strong focus on research and development, the company continues to drive innovation and unlock new opportunities in a rapidly changing technological landscape. Learn more at https://www.bluebirdcorp.com

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