Cooling Down Returns: 3 Ways Retailers Can Streamline Their Reverse Supply Chain This Summer
Cooling Down Returns: 3 Ways Retailers Can Streamline Their Reverse Supply Chain This Summer
The returns dilemma doesn’t appear to be going anywhere. According to Capital One, consumers returned $362 billion in merchandise from online sales and $324 billion from in-store sales during 2024. This equates to 24.5% of eCommerce sales and 8.71% of brick-and-mortar purchases.
As we progress toward the summer months, returns are only expected to become more of a challenge to brands. Vacations and refreshed summer wardrobes present a prime opportunity for fashion retailers to boost sales; they also bring a heightened risk of product returns.
There are several reasons why customers return products. One popular factor lies in bracketing, where consumers buy multiple items with the intention of only keeping one. Other frequent causes include buyer’s remorse, dissatisfaction with product fit or quality, and receiving damaged goods directly from the retailer.
Ultimately, returns will never completely disappear. However, in our latest blog, we explore three ways in which retailers can begin to mitigate the damage done by returns to their bottom line…
Reducing Return Fraud Through RFID
Before even considering the challenges of managing returns themselves, retailers must consider the negative impact that return fraud can have. According to Appriss Retail and Deloitte, fraudulent returns and claims resulted in a $103 billion loss for retailers in 2024. Beyond the immediate financial loss, such fraud undermines customer trust, inflates operational costs, and can distort inventory and sales data, leading to poor business decisions. As a result, retailers may have to implement stricter return policies, which can negatively affect the overall customer experience and loyalty.
Item-level RFID enables retailers to track their entire inventory at item-level, with complete accuracy, in real-time. RFID allows brands to create effective supply chain and retail operations, streamlining manufacturing, transport and storage costs. It also enables brands to efficiently maintain shop floor stock levels. However, its value doesn’t end once products are purchased.
When customers return RFID-tagged items, in-store associates simply need to scan the product and they are provided with full product and transaction details. From here they can verify the original purchase and trigger the return.
In a world where returns fraud is on the rise, RFID is already playing a prominent role in effectively tracking and distinguishing return fraud attempts.
Managing the Reverse Supply Chain
Once a return is verified and processed, RFID tracking can allow retailers to clearly see products move through the reverse supply chain. This process can be made much more efficient through order management software.
Fragmented returns cause more issues for retailers than many might realise. The longer products spend in the reverse supply chain, the longer it takes to get them back to the sales floor. The longer it takes to get back to the sales floor, the lower their resale value. If this process takes too long, products cannot be resold at all.
However, with clear visibility of the reverse supply chain, and with the right order management software controlling the process, retailers can streamline the entire process. They can increase their returns management practices and ensure that items make their way back to the supply chain as quickly as possible. This allows brands to maximize the resale value of returned products, reducing losses.
Teamwork Commerce’s Returns Manager creates this efficiency while maintaining a high-quality customer experience.
It allows retailers to quickly and efficiently process returns and automatically refund consumers regardless of the original sales channel. Pre-approved return codes included with shipping documents allow customers to easily return or exchange items with minimal effort.
Taking Steps to Stop Returns at the Source
While returns will always exist, that doesn’t mean they can’t be reduced. Retailers can take steps to increase the likelihood of customers keeping their products by meeting their product expectations right away.
One way retailers can achieve this is through personalization.
By helping store visitors source the perfect products on their first attempt, retailers can begin to reduce the frequency of the need for customers to return items. Equipped with a Secure Customer Relationship Management (CRM) platform, retailers can leverage secure data to better understand their customers on an individual level.
They can easily see purchasing preferences through transaction history, and make recommendations based on reliable information. Whether through sizing, colour or style, retailers can help customers find the right product, quickly. This reduces the need to exchange items or even bracket their purchases.
Overall, customers receive a better experience, and retailers can minimize the damage of returns.
Small Steps Make a Big Difference
Retailers can mitigate returns this summer in a variety of ways. Each solution has its own individual benefits, but when combined, brands can significantly reduce the impact of returns and improve their bottom line.
Interested in seeing how Teamwork Commerce can help your retail brand reduce the negative impact of returns on your retail business? Get in touch today.
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Online & Physical Retail: How Can Brands Meet Customers in the Middle?
Online & Physical Retail: How Can Brands Meet Customers in the Middle?
In today’s retail landscape, shoppers demand more convenience than ever before. Whether unified experiences or personalized interactions, customers require top-tier shopping experiences. As customers’ needs evolve, retailers need to meet their expectations and align both online and in-store practices, ensuring a frictionless experience resulting in increased sales and customer satisfaction.
According to a 2024 survey by Statista, 56% of UK customers admitted they will often conclude their research about products online but then complete the purchase in a physical store. This highlights that whilst having an online presence and availability is important, it is still essential to create those meaningful in-store experiences.
In this blog, we explore how brands must work to meet customers in the middle when it comes to meeting both online and physical shopping expectations and see some examples of how retailers today are doing so.
The power of omnichannel retail
Retail has evolved from simply integrating online and offline channels to creating a unified, tailored experience across all touchpoints of the consumer journey. Modern technology implementations, such as AI and automation solutions are constantly being deployed to create more bespoke experiences.
Customers crave variety and flexibility in how they shop, compelling retailers to adopt omnichannel integration strategies and innovative technology solutions. By 2025, the proportion of online UK retail sales was predicted to reach 38.1%, according to Statista, highlighting the urgent need for retailers to meet these expectations or risk falling behind the competition.
Having an omnichannel retail enterprise solution provides unified commerce so that retail operations run effortlessly. Omnichannel strategies not only ensure that customers receive a more connected experience but elevates brand visibility and recognition. It is important to integrate as it can attract, retain and engage customers in a range of global markets.
Bridging the gap between physical and online retail
Bridging the gap between physical and online retail operations relies heavily on effective technology solutions, which can significantly boost sales and elevate the customer experience. Today, retailers have already started to lean on innovative solutions to connect their physical and online retail. Let’s take a look at some examples of how brands are utilizing tech to strengthen their omnichannel presence:
- One way many brands are bridging the gap is through Augmented Reality (AR), combining convenience with the tangible feeling of in-store experiences. IKEA’s AR ‘Ikea Place’ app allows customers to visualise how furniture will fit in their home by placing virtual items in their physical space without them having to do the guesswork in-store. This increases confidence for customers looking to purchase and overall boosts their experience. Similarly, Nike’s AR app, ‘Nike Fit’, enable users to scan their feet when choosing between shoe sizes. The AR technology therefore decreases he likelihood of returns and unhappy customers
- Another example of how brands are leveraging innovative technology to create a seamless online and in-store retail experience is through Buy Online, Pick Up In-Store (BOPIS). Offerings such as BOPIS are beneficial for retailers and customers alike, enabling customers to complete their transactions as per their convenience while providing retailers more opportunities to interact and build relationships with their customers.
Similarly, many brands today offer Buy Online, Return In-Store (BORIS) capabilities, ensuring that consumers have the option to return their products in store or even exchange them for other options. Not only are these solutions convenient for customer needs, but they encourage shoppers to make purchases online and then come into brick-and-mortar stores, creating the opportunity for increased footfall and sales. Importantly, to seamlessly facilitate these omnichannel offerings retailers need to deploy integrated all-encompassing solution that operates in real-time. This allows retailers to provide customers with updates, tailor experiences based on real-time insights, and manage overall operations more effectively
- A unique way that Gucci has tried to incorporate a seamless experience between physical and digital is through their ‘Shop the Runway’ features on their website. These features enable customers to access the runway looks to get a sense of the luxury, even if they were not there first-hand, and shop from the designers
- Glossier largely communicates and engages with its shoppers through digital platforms after recognizing that customer engagement is crucial to the success of the brand. To strengthen these connections, the retailer decided to launch a pop-up retail store in London, giving customers the ultimate omnichannel experience. Shoppers could place orders through POS systems from an in-house stock room, in which the order could then be collected from the collection point when exiting
The takeaway
Whether it is asking Amazon Alexa to add an item to the cart or placing an online order for same-day in-store pickup, customers expect a consistent and seamless experience across all touchpoints. Brands must be equipped to deliver a fluid journey that bridges digital and physical retail environments.
Understanding the specific needs of each brand and its customers is crucial, highlighting the value of a trusted technology. At Teamwork Commerce, the team is committed to serving its customers as more than just partners. The company works with retailers to deliver top–tier omnichannel retail strategies tailored to each retailer’s individual needs. Teamwork Commerce’s integrated ecosystem – connecting retailers’ warehouses to physical and digital stores – empowers retailers to streamline operations and eliminate the friction often associated with managing both online and in-store experiences.
To find out more information about how Teamwork Commerce’s solutions can enhance your brand’s retail operations and bridge the gap between the physical and digital retail world, get in touch today.
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How is Technology Reviving Apparel Brands?
How is Technology Reviving Apparel Brands?
Retail technology is fuelling brand growth and enhancing the appetite for success. The latest innovative solutions are enabling brands to optimize retail operations, improve customer experiences and streamline time-consuming processes. Implementing effective retail technology can enable more streamlined operations, enhance customer experiences and provide staff with a wider range of opportunities to drive sales.
From the rise of artificial intelligence (AI) and machine learning (ML) to advancements in RFID and cloud, modern innovations are essential for retailers to thrive in today’s landscape. For apparel retail, where the customer experience is more important than ever, retail technology plays a significant role, transforming the way retailers operate and interact with customers.
There are plenty of technology solutions available today, and it may seem difficult to know where to begin. In this blog, we explore some of the most powerful innovations that are reviving apparel brands in today’s evolving retail landscape…
Personalized shopping experiences
Failing to adapt to the new digital age puts retailers at risk of missing opportunities to engage effectively with their target consumers. Customers seek seamless and tailored experiences when looking for their next purchase. This can be a particular challenge when it comes to shopping for clothing items – the friction that comes with locating items, trying them on and deciding between colors and sizes can decrease customer satisfaction. Personalized and convenient shopping experiences can engage consumers and increase the likelihood of sales. According to Statista, 64% of consumers reported that they preferred to shop from brands that catered the shopping experience to their wants and needs.
Investing in a Secure Customer Relationship Management (CRM) platform offers retailers a consistent view of each shopper’s purchasing history, preferences and habits in real-time. As a result, staff can deliver more personalized shopping experiences, offering tailored product recommendations and exclusive loyalty discounts. The secure CRM technology also provides retailers with clear visibility over all orders being placed. Orders can be easily managed and modified in the cloud HQ, enabling retailers to adapt quickly to customer needs. Orders placed online or in-store can also only be fulfilled based on stock availability, avoiding stock-outs and unhappy customers. Ultimately, this leaves customers feeling valued and strengthens loyalty.
Similarly, many apparel brands are benefitting from virtual try-on technology. This tech facilitates immersive shopping experiences, allowing consumers to virtually try on items before making a final decision. Utilizing augmented reality (AR), virtual images are placed over the shoppers’ real-world view to create a realistic impression of what the item looks like when worn. In-store, this decreases the time it takes to try on physical items and minimizes future product returns as customers are more secure in their purchasing decisions. Meanwhile, when shopping online, AR helps consumers replicate the in-store experience from the comfort of their own home. Seemingly small innovations such as virtual try-on technology – which can seamlessly elevate the visual element of any purchase – make a big difference in the apparel customer experience.
AI and data-driven operations
AI can play a crucial role in helping retailers significantly enhance operational efficiency. In fact, 80% of retail executives expect that their brands will use intelligent automation technologies throughout 2025, and 40% already use some form of it. AI-driven tools can assist retailers in many aspects, such as pricing strategies, consumer behaviour and forecasting. By integrating AI, retailers can analyze vast amounts of real-time data faster and more accurately. This helps them make more effective and timely decisions across their entire operation.
Data and analytics are important for retailers, empowering them to predict consumer behaviors and preferences, and make educated decisions based on reliable data. Using insights offered by AI algorithms based on the analysis of historical data can deliver retailers with significantly enhanced results, that generate return on investment (ROI) quickly.
Teamwork Commerce’s Reporting and Analytics provides retailers with clear visibility of retail performance and KPIs in real-time. Brands can see live store performance and gain access to relevant information at their fingertips. This also comes in useful when accessing data for reporting and assessing operational performance.
Enhancing omnichannel capabilities
By 2027, 23% of all retail purchases are expected to take place online. However, most Gen-Z shoppers still prefer physical stores for essential apparel and accessories. Consumers today need the option to shop how they like, whether that’s in-store, online, or a balance of both. Customers must be able to receive the same consistent experiences across all sales channels. When brands can successfully deliver seamless top-tier experiences, this benefits them in the long-term, encouraging repeat purchases, creating a loyal customer base and improving a brand’s overall perception.
Shoppers interact with brands in a range of ways, and when retailers can provide a consistent experience through different channels, customers appreciate enhanced convenience and seamless transitions between each retail touchpoint. Buy Online, Pick-Up In-Store (BOPIS) capabilities allow retailers to blend online and in-store experiences seamlessly. By October 2024, The integration of multiple channels provides retailers with a variety of data-driven insights, ultimately resulting in better decision making going forward and a deeper understanding of consumer behavior and habits.
The takeaway
It’s important for brands to adapt and align with the evolving retail landscape. Deploying the correct retail technology can uplift and empower retailers to stand aside from competitors, achieve operational efficiency and drive sales. AI-driven data, omnichannel selling, and delivering personalized shopping experiences all combine to create the ultimate success package for apparel brands, stopping them from falling behind the curve.
To explore these options further and see how Teamwork Commerce can help your apparel brand excel, get in touch today.
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Warehouse to Checkout: Optimizing Retail Inventory with Integrated Technology
Warehouse to Checkout: Optimizing Retail Inventory with Integrated Technology
Today, inventory optimization is no longer just about keeping shelves stocked – it’s also about syncing supply and demand across every touchpoint. Traditional inventory systems often operate in silos, resulting in gaps and reduced efficiency. As consumer expectations rise and fulfillment channels increase, brands need to upgrade to smarter technologies to gain end-to-end visibility, reduce waste, and boost profitability.
In this blog we explore at how integrated inventory management solutions can seamlessly facilitate smarter, faster, and leaner operations to help retailers succeed.
Fragmentation in Inventory Management: Why Retailers Need to Address It?
Using traditional retail solutions that do not communicate in real-time can create friction and lead to operational inefficiencies, negatively impacting retail performance. As a result, retailers can face delayed stock updates, inaccurate demand forecasting, inventory pileups in one location and shortages in another. This can result in poor customer experiences and lost sales opportunities for retailers due to out-of-stocks or bloat for items not in demand. The IHL Group estimates that retailers miss out on almost $1 trillion in sales annually due to out-of-stock items. This underscores the need for retailers to immediately act to streamline their inventory management.
Brands need to ensure their inventory management is optimized and integrated. Not only does this help them improve their operations in the present, but it also allows them to tailor future strategies based on real-time data.
Optimizing Inventory with Integrated Technology
When it comes to inventory optimization, the key is data – and more importantly, accurate, connected, and real-time data. From data related to production, procurement, inventory, and distribution to information related to sales, stock levels, customer preferences, all this data needs to be weaved together in real-time for retailers to gain enhanced supply chain visibility.
However, integration is just the first step. The real value lies in leveraging that unified data for better analysis, forecasting, and more informed decision making. By leveraging innovative technologies such as RFID and AI, retailers can generate valuable insights. For example, RFID tags and software can provide retailers with real-time accurate inventory data, while AI can be used effectively to analyze this data and generate actionable insights. Brands can refine restocking schedules based on actual sales velocity, not just historical averages. This shift from reactive to predictive inventory management can enable retailers to minimize excess stock and avoid missed opportunities by stocking the right items.
At the same time, retailers can optimize operations and save costs. How does this look like in action? If a store is busy and items are selling fast, advanced inventory management solutions can flag notifications – retailers can quickly act and allocate more inventory for that store to prevent stockout while also boosting sales. This is not possible if technologies deployed across different retail areas are not connected and do not communicate in real-time.
The Teamwork Commerce weaves together different parts of the retail inventory ecosystem – from warehouse to store, enabling brands to operate seamlessly with unmatched inventory visibility.
Best Practices for Retail Integration
Retailers that are looking to begin their integration process should start with the evaluation of their existing technologies. Some of the key points to consider include:
- Do their solutions facilitate real-time communication?
- Do they have centralized access to inventory data across channels?
- How agile are their technologies in responding to market changes or disruptions?
Once evaluated, retailers must then identify gaps, look for suitable solutions and plan a phased roll out supported by strong change management and staff training to ensure a smooth transition to an integrated ecosystem. To achieve this, retailers require an experienced technology partner with a successful track record of enabling similar integrations within the industry. By partnering with a reliable technology vendor, retailers can ensure they continue to align and upgrade their technologies as needs and advancements evolve.
Technology experts at Teamwork Commerce have decades of demonstrated experience of helping global retailers digitally transform, integrate, and enhance their operations to improve efficiency and deliver top-tier customer experiences.
Looking Ahead
With evolving changes in the retail industry, the need for synchronized, data-driven inventory systems will only grow more urgent. By integrating technologies across warehouse, store, and checkout, retailers can unlock greater agility, precision, and customer satisfaction. Retailers who treat inventory not as a back-end function—but as a strategic, tech-enabled driver of growth will likely thrive in the long run.
Looking to integrate your inventory management with your wider retail ecosystem? Get in touch!
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How Can AI Take the Burden Off Retail Staff?
How Can AI Take the Burden Off Retail Staff?
Behind every seamless retail transaction is a team of staff working hard to make it happen. As customer expectations grow and staff shortages continue to be a persistent problem, retailers must find a sustainable solution that allows brands to meet consumer demands despite labor shortages.
From managing inventory to assisting customers and keeping shelves stocked, there are plenty of manual tasks that consume a significant portion of staff time. However, if these repetitive tasks can be automated, streamlined, and optimized, the burden on staff can ease, instead allowing them to focus on providing valuable shopping experiences. Artificial intelligence (AI) can deliver the antidote, not to replace human staff, but to empower them. Enabling employees to work smarter, AI can significantly reduce the burden on in-store associates, and help staff cater to evolving customer demands seamlessly.
In this blog, we’ll dive into 3 ways AI can take the burden off retail associates…
1. Removing the stress of repetitive tasks: AI-powered automation
One of the major elements contributing to the increased burden on staff is the daily repetitive, time-consuming tasks that can significantly disrupt the flow of in-store operations. This ranges from manually checking stock levels, forecasting upcoming inventory needs, and creating discounts and promotions on items selling slow.
How does AI solve this problem? By leveraging AI-powered inventory solutions, retailers can enable automated inventory tracking in real-time. This allows them to keep track of stock counts in real-time, predict inventory requirements, and even create discounts on low-selling items. This can significantly free up the burden on staff of manual inventory-related tasks, allowing them to focus on more valuable jobs with ease. Meanwhile, AI-enabled systems can also trigger reorders or transfers from warehouse to store automatically based on dynamic stock thresholds, reducing staff oversight.
2. Letting AI take over routine query handling
Day-to-day generic customer queries often consume staff time, adding to their workload. AI-powered chatbots can help staff manage customer queries. Both online and in physical stores via kiosks or mobile apps, AI-powered chatbots can answer general customer queries.
Teamwork Commerce is working with Google Cloud to integrate generative AI into its mobile point of sale (POS). The mobile POS will include a generative AI assistant specifically trained to help with inventory questions, allowing staff to quickly check backroom stock or other locations for specific customer requests, reducing burden.
Additionally, AI-enabled smart dressing rooms can make meaningful suggestions for customers related to alternative sizes, styles, or complementary products based on what the shopper tries on. Managing day-to-day queries and manual operations, AI allows human staff to focus on meaningful interactions such as building relationships, resolving complex issues, and creating memorable shopping experiences.
3. Simplifying personalization
AI tools can make it easy for staff to personalize shopping experiences for customers, reducing the need to spend hours manually trying to understand what is suitable for whom. AI tools can analyze customer behavior, preferences, and purchase history to instantly generate personalized product suggestions without manual input from staff. This allows associates to easily tailor customer shopping experiences without adding any extra burden.
In fact, AI tools can also serve as virtual personal shoppers, helping customers choose the right product based on inputs like style, size, and previous purchases. This minimises the need for human intervention, allowing associates to focus more on valuable tasks.
Begin to act now
There’s no denying that human connection plays a critical role in retail success. However, that connection thrives when staff aren’t bogged down by manual and time-consuming processes. By enabling retailers to automate time consuming tasks, support floor associates, and optimize planning and strategies, AI eases the burden on human workforce and offers employees the breathing room they need to focus on customer satisfaction. Instead of using AI to replace human workforce, brands who leverage AI to empower their staff will likely thrive in the near future.
Looking to navigate how tech can empower your staff? Get in touch.
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Vento Motorcycles U.S.A adopts Teamwork Commerce’s Omnichannel Retail Solution to Accelerate Expansion in Mexico
Vento Motorcycles U.S.A adopts Teamwork Commerce’s Omnichannel Retail Solution to Accelerate Expansion in Mexico
Original Link Here: https://www.prnewswire.com/news-releases/vento-motorcycles-usa-adopts-teamwork-commerces-omnichannel-retail-technology-to-accelerate-expansion-in-mexico/
MEXICO CITY, May 15, 2025 — Vento Motorcycles U.S.A., a renowned U.S.-based manufacturer of motorcycles, scooters, ATVs, and off-road vehicles, has taken a significant step forward in its growth and modernization strategy by selecting Teamwork Commerce as its new Point of Sale (POS) and omnichannel retail technology solution for all locations in Mexico.
With a strong presence in key cities such as Mexico City, Guadalajara, Monterrey, and other regions across the country, Vento has begun the implementation process of Teamwork Commerce’s omnichannel solution, aiming to boost its expansion in Mexico starting in June of this year.
Teamwork’s omnichannel solution will support all of Vento’s daily operations with integrated functionalities such as a modern Point of Sale system, seamless ERP integration, payment processing, serial number tracking, and electronic invoicing, all within a unified, cloud-native platform.
“For us, technological innovation is a key element in the experience we deliver to our customers and dealers. At Vento, we are constantly seeking to streamline our processes and adapt to an increasingly dynamic market. We chose Teamwork Commerce because it’s a scalable, omnichannel solution that perfectly aligns with our growth vision in the Mexican market. This partnership marks a strong step toward a more efficient, connected, and future-ready operation,” mentioned the President of Vento Motorcycles U.S.A in Mexico.
Thanks to this partnership, Vento will benefit from centralized operations, faster sales transactions, and complete nationwide inventory control. These enhancements will significantly improve the customer experience, both in-store and across future digital initiatives.
Ricardo Castañón, Director of Teamwork Commerce Mexico, added:
“Vento is a brand with a strong footprint in the Mexican market and a clear focus on innovation. This implementation is a strategic opportunity to elevate their retail operations through a robust, fully integrated omnichannel solution. At Teamwork Commerce, we bring deep retail expertise to ensure a smooth transition, leveraging advanced tools that are essential for efficient operations in the powersports industry.”
-ENDS-
About Teamwork Commerce:
Teamwork Commerce is a flexible tech stack for retailers that includes POS, OMS, Clienteling, Inventory Control, and Reporting – a cloud-based system that is constantly evolving to provide cutting-edge technology to meet the needs of the ever-changing retail landscape. With Teamwork’s omnichannel solution, retailers gain a deeper understanding of their customers to provide personalised experiences through invisible technology. Trusted by top retailers globally including, Asics, Petco, Prada Mx, Weber and InnovaSport. Learn more at https://www.teamworkcommerce.com/
About Vento:
Vento Motorcycles USA is a motorcycle brand with American engineering and a strong presence in the Mexican market, dedicated to providing accessible, reliable mobility solutions with cutting-edge design. With an extensive network of dealerships and distributors throughout Mexico, Vento has established itself as one of the leading brands in its segment, offering motorcycles, scooters, and all-terrain vehicles tailored to the needs of today’s consumer. Learn more at https://www.vento.com/
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