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3 Reasons Why Mobile POS Will Transform Your Retail Operations

Sep 12, 2023 | Blog

Point of Sale (POS), traditionally, is a quite straightforward technology. Any system that enables transactions between the retailer and the customer can allow a business to complete its sales and operate without too many issues.

However, in a digital-first world, where retailers are turning to technology to gain an edge over their competitors, a traditional POS system is no longer a viable option. At every touchpoint – especially at the point of sale – retailers need to be delivering a flawless and efficient customer experience in order to keep up with evolving needs of today’s demanding consumer. The choice is either adapt or be left behind.

As a result, retailers now leverage some of the most innovative technologies at their point of sale in order to attract and retain customers. In fact, the best technologies even make their own lives easier. A Mobile POS system does exactly that.

No longer just the simple, transactional system that only conducts transactions, here are 3 reasons why Mobile POS will transform retailers’ operations…

3 Reasons Why Mobile POS Will Transform Your Retail Operations

1)    Frictionless User Experience

Technology is designed to make life easier for everyone; and that is exactly what Mobile POS can deliver today. Retailers need an enterprise POS system with the flexibility and appearance of a mobile device.

Teamwork Commerce’s Mobile POS technology operates exclusively on cutting-edge iOS devices. The Apple interface – something that many are familiar with – provides a simple and quick user experience. As a result, in-store associates can be trained quickly.

Retailers can install the POS app directly from the iOS app store, before activating and running the complete POS system. They can also check inventory and print shipping labels for fulfilment purposes directly from the app.

The technology is also easily integrated with new payment providers, and devices can be connected and implemented to expand payment functionality with a range of payment methods, such as credit cards, card readers and contactless payments.

With the solution deployed, in-store associates gain access to easy-to-use devices that can be activated or deactivated as needed, all designed to make the transaction process easier for both employee and customer.

2)    Streamlined In-Store Processes

Functionality is a key aspect of any modern retail device, and the ideal mobile POS solution should be able to integrate seamlessly with a retailer’s wider technology stack, including: customer relationship management (CRM) tool, inventory management systems, order fulfilment technology, and reporting and analytics solutions.

With these integrations, the Mobile Point of Sale solution provides a significant amount of information, in real-time, all in one place. Ultimately, in-store associates can be kept up-to-date on all operations, allowing them to both complete tasks and serve customers more efficiently.

Importantly, Mobile POS devices are not tied down to specific locations in-store. Deployed on tablets and other mobile devices, associates can complete transactions from anywhere in-store. This allows retailers to minimize queuing times and serve more customers, faster, enhacing the shopping experience.

3)    Happier Customers

Customer experience is everything. Without the need to queue, and with access to instant real-time information from in-store associates, Mobile POS allows customers to experience high-quality customer service. However, when deployed alongside the latest CRM and clienteling technologies, staff can also personalize their approach to individual customers based on previous interactions.

From shoe sizes, to product preferences, all the way through to the name of a customer’s dog. Teamwork Commerce’s CRM and clienteling solutions seamlessly integrate with the Mobile Point of Sale to help retailers create bespoke customer experiences. This enables retailers to take their customer service to another level.

In-store associates can check-in on a customer, tailor their approach and make meaningful recommendations based on customers’ previous purchases, and provide real-time information regarding promotions, inventory levels and product location. They can then help shoppers source their desired items and complete the transaction on the spot.

With the Teamwork Commerce technology in place, customers can receive a warm, personalized welcome, they can be served quickly and get offered the most relevant items. They can achieve all this within minutes without having to wait in long lines. They can even earn a few loyalty points along the way.

Mobile POS provides high-quality customer service, which in turn breeds trust and loyalty from customers. New customers become retained, they tell their friends about their experiences; the friends then visit the store, and a virtuous cycle of great customer service begins.

More Than Just a Checkout

It is easy to look at POS technology as nothing more than what it says on the tin: Point of Sale. However, with the right tools, it can become so much more. With Teamwork Commerce’s Mobile POS integrated with wider retail technologies, retailers can evolve their entire in-store offering to significantly streamline their own operational processes, while creating highly personalized and efficient customer experiences. This, ultimately, delivers long-term retail business success through a happy, loyal and retained customer base.

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