A customer scanning the Join Rewards QR code at the register to register on their own phone
Customer Data & Clienteling

Know the customer
before they ask.

Clienteling built on one customer record across every channel. Customers enter their own details, so the data stays clean, the line keeps moving, and associates see it the moment it matters.

On the floor

While her items are being bagged, she scans the QR code on the counter and signs up on her own phone. By the time she pays, the associate can greet her by name.

Why Clienteling Pays

A known customer is a better customer.

Customer data is only worth what the floor does with it.

49%
More frequent purchases from clienteled shoppers (Tulip)
63%
More spend per month from clienteled shoppers (Tulip)
The Customer Record

One profile per customer.

Read by POS, e-commerce, and every channel that serves them.

01
Customer profiles

Centralized records, preferences, purchase history, and engagement data, the profile every channel personalizes from.

02
Marketing consent

Email and SMS opt-ins captured during registration, so marketing stays compliant and the audience grows from real consent.

03
POS integration

A scannable barcode ties a new profile to the transaction and receipt instantly, no lookup, no retyping at the register.

04
Omnichannel profile

The same customer record whether they buy in store or online, so history and preferences follow the customer.

05
Customer APIs

Import and export customer information through open APIs, so this fits alongside the CRM you already run instead of replacing it.

Teamwork Commerce has helped us gain a holistic view of the customer for all of our systems. It has been the backbone for that. It helps Petco to be an omnichannel company.
Guillermo PrietoCIO, Petco MexicoRead the case study
Capturing the Customer

Customer sign-up that does not hold up the line.

Self-registration on the shopper's own device.

Sign-up happens on the shopper's own device via a QR code: better privacy, better data quality, and no manual account setup at the cash wrap.

  • Registration from the customer's phone, not the register
  • Accurate data from the first interaction, entered by the person it belongs to
  • Profiles ready before the first purchase completes
Multinational & Cleansed Data

Registration and customer records per market.

Languages, locations, and registration templates configured per market, with clean, duplicate-free records as the system of record.

  • Languages and locations managed per market
  • Registration templates you control
  • One clean record per customer, no duplicates
AI

The most knowledgeable coworker on your floor.

An AI assistant on the associate's handheld. Associates ask it the way they would ask a colleague and get an answer, with pictures, in seconds, so they spend less time searching and more time with the customer.

  • Ask in plain language"Something warm for a weekend in the mountains" brings back the products that fit.
  • Scan a tagPull up the product information for the item in hand.
2:28
warm coat for women

I found 7 warm coats for women. Would you like to narrow down the selection by color or size?

Reversible cocoon coatReversible Cocoon CoatThis cocoon coat is designed to be worn either way. Belted coat in double-faced woolBelted Coat in Double-Faced WoolA timeless outer layer, this coat is cut for warmth. Double-breasted peacoatDouble-Breasted PeacoatThis double-breasted coat is a cold-weather staple. Long double-breasted coatLong Double-Breasted CoatCut with a double-breasted front and a longer line. Shearling aviator jacketShearling Aviator JacketA heavier shell with a shearling collar and cuffs. Wrap coat in camelWrap Coat in CamelSoftly tailored, with a self-tie belt at the waist.
  • Browse by categorySee what is new without walking away from the customer.
  • Answers with picturesProducts shown, not just named, so the customer sees them too.
  • Save and shareKeep products for later and share them with the customer.
What It Changes

More customers known, without slowing checkout.

Anonymous transactions A customer on the record
An email typed wrong at the till Self-registration on the shopper's device
One market's consent rules for all Consent captured per market
Duplicate records piling up Clean profiles, no duplicates
A CRM migration before you start Your existing CRM, connected
Queue slowed by data capture Capture that does not slow checkout
At the Counter

Four ways to get a customer on the record.

None of them slow the queue, and none rely on an associate typing an email address correctly. All four land in the same record.

01

Associate-entered

Customizable quick fields for a fast capture, or a full-page form when there is time to take everything.

02

Customer-facing mode

The app switches into a secure customer-facing state and hands the device over for the shopper to register themselves.

03

QR self-registration

A printed or on-screen QR opens a self-fill page on the shopper's own phone. On submit, the record is captured and tied to that exact store location, then "show recent" attaches it to the open ticket instantly.

04

Wallet & membership scan

Pull an existing account onto the checkout screen by scanning a loyalty membership QR or digital wallet ID with the device camera.

One customer recordClean, duplicate-free, per market

Profile depth

Membership status, custom preferences, birthday tracking, appointments, lifetime spend indicators, and the full transaction log, surfaced where the associate is standing.

Custom fields

Capture the data you want about a customer, from RFM scores to recent and last purchases. If you want to keep it, there is a place for it.

Frequently Asked Questions

Customer data questions, answered.

No. A customer data platform pulls in data from your website, from email tools such as Klaviyo and from other sources, and Teamwork Commerce does not do that. It holds the customer record used in store: profiles, preferences, purchase history and consent, captured through self-registration and tied to transactions at the point of sale. Open customer APIs import and export customer information, so it sits alongside the CRM you already run rather than replacing it.

Customers register themselves by scanning a QR code on their own device, so nobody types details at the cash wrap and the queue keeps moving. A scannable barcode ties the new profile to the transaction and receipt instantly, and email or SMS marketing consent is captured during registration.

No. Open customer APIs import and export customer information, so it supports the CRM workflows you already run rather than requiring a full migration. Records are kept clean and free of duplicates, with languages, locations, and registration templates configured per market.

It is an AI assistant built into the associate's handheld device, there to help associates help their customers. Instead of digging through binders or radioing the back room, an associate asks a question the way they would ask a colleague and gets an answer, with pictures, in seconds. They can describe what the customer wants in plain language (“something warm for a weekend in the mountains”), scan a tag to pull up product information, or browse by category to see what is new, then save and share products. Faster answers mean less time searching and more time selling, and customers leave with exactly what they came for, or something even better.

Talk to Us

See it on your own numbers.

Tell us how many stores you run and what you are replacing, and a technical specialist will walk you through the platform against your actual operation, no generic demo.

  • A working session, not a slide deck
  • Straight to a technical specialist who knows retail
  • Your details stay with us, no list sharing

Turn transactions into relationships.

See how customer data gets captured, kept clean, and used on the floor.

Book a demo Explore the POS