Case Study

Lucchese Deploys Teamwork Commerce Solution Across All Stores

The heritage cowboy boot maker rolled out Teamwork Commerce across more than 100 point-of-sale devices, letting associates check out customers anywhere on the floor.

Teamwork Commerce Team 2 min read
Lucchese Deploys Teamwork Commerce Solution Across All Stores

At a glance

100+ point-of-sale devices
31 stores across eight states
1883 the year Lucchese was founded
Retailer
Lucchese Bootmaker, luxury cowboy boots and western apparel, based in Texas
Solution
Teamwork Commerce omnichannel retail solution
Payments
Adyen, including Pay by Link

Teamwork Commerce has partnered with Lucchese Bootmaker, an American manufacturer and retailer of luxury cowboy boots and western apparel, to transform its in-store operations. The partnership sees Teamwork Commerce deploy its omnichannel retail solution across more than 100 point-of-sale devices, supporting high-touch interactions between Lucchese associates and customers.

Associates untethered from the register

The deployment lets associates move freely throughout the store, engaging with customers wherever they are. Cloud technology behind Teamwork Commerce supports a centralized database with real-time data across all channels, giving in-store associates access to the information they need to deliver a connected, personalized shopping experience.

Faster, more flexible checkout

Lucchese is also leveraging Teamwork's partnership with Adyen to streamline payments. Teamwork's integration of Adyen's Pay-by-Link functionality adds checkout options that give associates a secure way to close a sale even when a customer isn't standing at a register. Customers can use their preferred payment methods on branded, secure pages optimized for any device.

In their words

Tim Latiolais, Chief Financial Officer at Lucchese, said: "Delivering seamless customer experiences has become more important than ever. We aim to tie our high-quality products with top-tier shopping experiences to ensure an optimal level of customer satisfaction. We believe our partnership with Teamwork Commerce will empower us to ensure our store associates are equipped with the right technology to seamlessly complete checkout transactions, faster and more efficiently."

Amber Hovious, VP of Marketing and Partnerships at Teamwork Commerce, said: "Lucchese is on a mission to provide unparalleled in-store experiences while maintaining the heritage and craftsmanship the brand is known for. We're confident that our commerce solution will redefine the POS experience for Lucchese customers."

Davi Strazza, President of North America at Adyen, Lucchese's payment processing provider, added: "By unifying their commerce experience, from in-store to online, they've streamlined everything from terminal management to integrated returns, enabling faster rollouts and consistent service across channels. With enhanced capabilities like Pay by Link, larger screens for richer interactions, and real-time customer insights, Lucchese is building a smarter, more connected retail journey, backed by scalable infrastructure that supports their continued growth."

About Lucchese

Founded in 1883, Lucchese is a Western lifestyle brand based in Texas, known for artisan-crafted cowboy boots alongside casual footwear, custom felt hats, accessories, travel goods, and apparel. With 31 stores across Texas, Montana, North Carolina, Georgia, Colorado, Tennessee, Oklahoma, and New Mexico, the brand builds handmade boots using time-honored craftsmanship techniques.

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